TikTok Joins the Coalition

At TikTok, our aim is to maintain a supportive environment that enables our community to focus on what matters to them; being creative, finding community, and having fun. We work around the clock to maintain this environment by developing policies to help tackle emerging risks, and we focus on building pioneering safety features.

One essential part of our efforts is collaboration with partner organisations to inform, shape and strengthen our approach to safety. Today, we are pleased to announce that TikTok has joined the Coalition to End Wildlife Trafficking Online. Established in 2018 by the World Wildlife Fund (WWF), TRAFFIC and IFAW, the Coalition brings together e-commerce, search, and social platforms across the world to reduce wildlife trafficking online.